Super Nintendo, Sega Genesis; When I was dead broke, man I couldn’t picture this

Will be blogging about the thought-provoking sessions at this week’s Politics Online Conference over the weekend, but wanted to whip up a quick post about a video that’s been circulating on political blogs.

Regardless of your views on the conflict in Israel, this YouTube video, featured on yesterday’s RealPolitix (highly recommended for non-partisan-tech-related-political news), called ‘Operation Cast Lead’ is a phenomenal example of the capabilities of online videos for awareness-raising, advocacy, lobbying and message-dissemination.

This simple, but extremely powerful 5 ½ minute clip uses simple narrative & archived news clips (old hat) – but in a first-person-shooter-video-game style to speak the language of a younger online audience & demonstrate the real effects of the conflict with a great deal of statistics and facts about the ongoing impact on civilians.

I encourage you to check it out either on YouTube, or on the RealPolitix site, where you can also read an accompanying positive pro-Israel write-up (best quote from the post “It is not an understatement to say that you can learn more from this video than you can from most of the media coverage.”):

No better time to be reminded of the power of gaming & visualization/advocacy/community than a couple days before pundit-izing on panels at the Canadian Gaming Summit.  If any Torontoians are geeking out this weekend, @me on Twitter & maybe we can sync up a study date – I’d love a fresh set of eyes for some PPTz :)

It’s a beauty way to go.

Beauty

No Joni or Rush in iTunes (yet) to officially celebrate.  Aside from the Yankee-Doodle-ing eAdvocacy posts, wanted to share the success of a client that we’ve been very lucky to have – Molson.  The Society for New Communications Research awarded both our H&K Digital Team & our talented, charming & thoughtful contacts at Molson with the 2008 Excellence in New Communications Award (blogger relations category).  Please forget my breathless gushing over indie rock upstarts to recognize that this is truly huge.  We were pitted against respected heavyweights, such as Edelman’s lauded US social media team and the social media pros at SHIFT Communications.

The event so nice, we held it twice – Brew 2.0 in T-dot & VanVegas – won over the SfNCR judges evaluating blogger outreach (& you might remember all the buzz that it generated in armchair quarterback vs. participant-blogger-punditry shortly thereafter? For Immediate Release Podcast? Anyone? Anyone? Anyone know the effects?) & was quite honestly, two of the best ‘working’ nights I’ve ever experienced to boot.

Let’s turn it up to eleven in ’09, then.  Blogs’n'tweets’n'memes’n'dreams, y’all! Read up on Molson’s (winning) submission ici.