No Joni or Rush in iTunes (yet) to officially celebrate. Aside from the Yankee-Doodle-ing eAdvocacy posts, wanted to share the success of a client that we’ve been very lucky to have - Molson. The Society for New Communications Research awarded both our H&K Digital Team & our talented, charming & thoughtful contacts at Molson with the 2008 Excellence in New Communications Award (blogger relations category). Please forget my breathless gushing over indie rock upstarts to recognize that this is truly huge. We were pitted against respected heavyweights, such as Edelman’s lauded US social media team and the social media pros at SHIFT Communications.
The event so nice, we held it twice - Brew 2.0 in T-dot & VanVegas - won over the SfNCR judges evaluating blogger outreach (& you might remember all the buzz that it generated in armchair quarterback vs. participant-blogger-punditry shortly thereafter? For Immediate Release Podcast? Anyone? Anyone? Anyone know the effects?) & was quite honestly, two of the best ‘working’ nights I’ve ever experienced to boot.
Let’s turn it up to eleven in ‘09, then. Blogs’n'tweets’n'memes’n'dreams, y’all! Read up on Molson’s (winning) submission ici.
